WWYD?: DELUXE BOARD GAME

Client: Personal

Field: Road Safety

Brief: Design a board game aimed at evaluating and positively influencing the behaviour of road users in Kenya and beyond.

Solution: What will you do?: The Deluxe Edition is a fun game that takes players on a journey around the vibrant and sunny Nairobi city, allowing them to make their way through various obstacles and challenges encountered along the way with some of these leaving the other players asking, “what will you do?” Which direction will one’s moral compass steer them towards and will it still allow them to get to the finish line first? Strap in, hit the road and we will find out!

WWYD?: DELUXE BOARD GAME

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